Thursday, 22 December 2016

Top 6 Channels That Customers Trust The Most

Winning the trust of the customers is the first step to proceed with your business goals. It has never been easy. However, thanks to the use of highly effective call center software solutions, your words can now directly reach the customers’ ears.  

Every business firm keeps a round-the-clock contact center managing customers’ queries. However, they are often disillusioned on how to use the channels in the best possible manner. There is no strict rule regarding it, but usually, the customers prefer those channels that sound more honest and easier to operate. 

Using a non-original term like “omni-channel” does not work anymore. With each passing day, the entire modus operandi of a contact center is changing. 

The term “omni-channel” refers to the ways by which you can let your potential clients know about your product using several media like online stuff, print media as well as one-to-one live chat through Outbound Calling Software

Suppose, a caller calls your contact center to buy a product, then you do not need to tell him the same process of a card transaction. Rather you should utilize the time optimally by informing him about other products. You can use Cloud Contact Center Software for better communication with your customers. 

1) Text over Telephone: Customers usually prefer answering questions via text than the telephone. So, if you are calling a customer to know his feedback about a particular product or service, simply text him the survey questions. 

It is the basic psychology of every customer to answer most of the things via emails rather than telephones. Install quality call center software in the process to handle calls and emails uninterruptedly.

2) Customers trust fellow customers: If your after-sale-service is excellent, then you will not need to go and search the customers. They will come to you voluntarily. Your social media interaction is the best way to stay connected to your customers in an amicable manner. 

Installing Cloud Customer Service Software in the calling process could be beneficial because it records the customers’ view during a live chat session.

3) Voice Is the Last resort: Customers might prefer texting when it comes to surveys and feedbacks. However, before purchasing anything, they usually want to talk to the company representative at least once. 

They usually find it extremely easy to call a customer service agent to get their pre-purchase doubts cleared. But, if an agent behaves improperly with the client, then the latter would not buy.

In order to differentiate whether a customer is serious about buying a product or not, speech analytics software should be installed. It comes preloaded with the Outbound Call Center Software. A company should have a 24-hour channel for a free-flow communication with clients. 

4) SMS & Text Messaging: It is also important to use a channel through which a company can keep interacting with its potential customers at an appropriate time. Text messaging by the way of SMS is a good idea. 

It is prompt and can insert the contact center details within 160 characters. The Customer Contact Center Software Solutions offer automated text-messaging features through which a single promotional message can be transmitted to several customers and callers at the same time.

5) Online Poll: It is an indirect way to know whether customers are satisfied with your product and services or not. Before finalizing any product, a customer searches the same and looks into online poll results and reviews. 

Contact center should keep a section on an online poll of its products and services on the net. More than 50% of the customers go with the poll results. You should install the Best Call Center Software to manage the customer chat support facility on the website.

6) Company website: In the current era of digitization, a company cannot survive without having a well-designed professional website. Before buying any product, 9 out of 10 customers will explore your web pages to know more about you. 

Installing a live chat and integrating it with a real-time response mechanism such as the Best Telemarketing Software can help you making this credible and beneficial. 

Paying ample amount of attention towards the right channels to win customers’ faith is the need of the hour for every business firm owing to relentless competitions from all the sides.

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